Privacy Notice

Softlogic Asset Management (Pvt) Ltd (SAM) is committed to protecting your privacy. The purpose of this privacy Notice is to inform you about our practices relating to the collection, use, maintenance and disclosure of information that may be provided through access to or use of this website(site) or that may otherwise be collected by us.


We may collect personal identification information from you in a variety of ways, including, but not limited to, when you visit our site, fill out a form, and in connection with other activities, services, features or resources we make available on our Site. You may be asked for, as appropriate, name, email address, mailing address, phone number. We will collect personal identification information from you only if you voluntarily submit such information to us. You can always refuse to supply personally identification information, except that it may prevent you from engaging in certain Site related activities.

Our Site may also use “cookies” to enhance User experience. User’s web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them. you may choose to set your web browser to refuse cookies, or to alert you when cookies are being sent.



You are required to provide full and accurate details in the form required by us for us to process the transaction / request made by you. We are unable to confirm or process any Transactions / requests made by you if you do not provide such personal data as required.

If you believe and/or becomes aware that personal information, we hold about you is incorrect, incomplete or inaccurate, then you must request amendment of it.



We may collect and store your personal data in electronic or physical form, depending on the requirement. Such personal data may be stored at our and third-party premises within IT Systems (e.g. external cloud storage, internal or third-party management systems, e-mails, databases, hard drives etc.), and physical warehouses etc.

We endeavor, where practicable, to process your personal data in a safe environment by preventing any unauthorized or unlawful processing of personal data or accidental disclosure, loss or destruction of, or damage to, such personal information. We have implemented various physical, technical and administrative security measures to protect your personal information and our network from unauthorized access.

The security of your personal information is important to us. Whilst SAM will take all reasonable efforts and strive to use commercially acceptable means to protect your personal information, we are unable to guarantee its absolute security.



The information collected is used for internal record keeping purposes, to process your registration and subscription, to send periodic emails on the subscribed services and updates thereof, to improve the quality of the service we provide to you, to contact you for market research purposes if required and to customize user experience according to your interests, to protect our business interests and the interests of our consumers, and to meet all requirements, regulatory and otherwise, imposed by law.



SAM retain your information for as long as necessary to fulfil the purpose for which it was collected, to comply with applicable laws and for the duration and extent of our business practice.



This Application may offer links to other websites which we do not control.  The owners of these Applications may have access to your information, which we have no control. You should be aware that operators of linked websites may also collect your information (including information generated through the use of cookies) when you link to their websites. We are not responsible for how such third parties collect, use or disclose your information, so it is important to familiarize yourself with their privacy policies before providing them with your information. These websites links are provided for your convenience and by including such websites we are not implying that it endorses or recommends them. You may be exposed to content that is offensive, indecent or objectionable to you the user.

Under no circumstances will we be liable in any way for any such content, including, but not limited to, any errors or omissions, or any loss or damage of any kind incurred as a result of the use of the content made available via all facets of communication.



SLI reserve the right to modify this privacy policy at any time, without prior notice. You should visit our website periodically to review any changes to this policy. It shall be deemed that you continually accept these terms including its changes.



By using this Application, you signify your acceptance the Privacy Notice. If you do not agree to this policy, please do not use this site or any of our products/services. If for any reason you do not agree with any of the changes in whole or in part, you must stop using this site or any of our products/services.



We may disclose your personal data: To our group of companies, subsidiaries and associates/affiliates; To third parties when disclosure is necessary or reasonable to protect our rights, protect your security, investigate fraud or respond to a law enforcement request; To our service providers or any other third-party performing work on our behalf or at our instruction; To any public authority, governmental, regulatory body including but not limited to CSE and SEC  where it is necessary to comply with a legal or regulatory obligation to which we are subjected to or as permitted by applicable law or as required to carry out trading or investing To our business partners, investment advisors, employees on a need to know basis. You acknowledge that we may share your information with these third parties for those required purposes.


You confirm that any personal information or data you share on behalf of another person for the purposes of a transaction or inquiry with the Company has been obtained with the prior consent of such person who has apprised himself/herself of the transaction / inquiry terms and conditions and privacy policy of the Company and such person is aware of their rights in respect of such data provided to us.



You shall have the right to request from SAM, access to and rectification or erasure of personal data or restriction of processing concerning the data subject or to object to processing as well as the right to data portability.

You shall also have the right to withdraw your consent for us to use your personal data at any time, provided that any processing of your personal data prior to the withdrawal of your consent shall not be rendered unlawful.

If you have any questions or complaints about this Privacy Notice or about our privacy and information handling practices, kindly reach out to us via the following methods:

Last updated as of 25th July 2023.